About
Whether your budget is large or small I am able to tailor solutions to help you bring your ideas to life and build your business.
The most relevant and successful brands speak from the heart and create powerful emotional connections with their customers. The key to achieving this begins with a clearly defined brand strategy, coupled with an in-depth understanding of your customer, aligned with innovative and outstanding creative execution. I break every project down into clearly communicated stages so you are able to manage your time and your budget efficiently.
I have over 25 years of experience working as a creative director delivering brand strategy and creative campaigns to some of the world's leading luxury and high street brands, including Cadburys, WHSmith, British Airways, Harrods, Swatch, Rip Curl, The Body Shop, Miller Harris and Universal Music, as well as a broad range of startups and SMEs.
Having trained at Central St. Martins in graphics, illustration and photography and with experience working in agencies, in-house and as a freelancer I am able to produce end-to-end creative solutions across multiple disciplines. I am experienced in recruiting creative teams and managing creative resources to deliver projects on time and on budget, consulting with key stakeholders to develop creative strategy to deliver against business objectives, creating and pitching to win new business, presenting to clients and managing client relationships and writing creative briefs.
I have a hands on approach which means I am able to generate creative concepts as well as execute them to a high level with skills in brand identity, website design, illustration, packaging design, layout design, styling and photographic art direction, print and digital marketing campaigns, social content creation, production design and video direction.